Smartphone Users See Voice-Based Digital Shopping Coming, Ericsson Reports
Shopping by smartphone, done by 43 percent of handset owners weekly, will peak in coming years, Ericsson reported Monday. Sixty-three percent of smartphone shoppers expect most people to have a personal shopping adviser within three years. Sixty-nine percent of artificial…
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and virtual reality device owners think those technologies will give smartphones “all the benefits of physical stores within 3 years.” The trend toward smartphone purchasing is expected to lead soon to the use of smart home speakers for “aspirational shopping support,” it said. An online survey in January covered 5,048 advanced internet users in Johannesburg, London, Mexico City, Moscow, New York, San Francisco, São Paulo, Shanghai, Sydney and Tokyo, ages 15 to 69.