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LinkedIn Updates Policies for GDPR Compliance

LinkedIn updated its terms of service -- including its user agreement, privacy, cookie and professional community policies -- in part to comply with the EU general data protection regulation (GDPR), which is to take effect May 25 (see 1803080001). LinkedIn…

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Vice President-Legal Sara Harrington said the company added consumer choice and control over what data can be used for personalized ads and updated language dictating when advertisers can access personal data. The website also is adding resources to help users understand what they see on the site, what suggestions LinkedIn makes, and how the company generates user insights. The updated policies also allow the site to better enforce against violations, Harrington said. LinkedIn also established a GDPR Help Center.