Pre-Black Friday Consumer Confidence on Tech Spending Fell 10%, Says CTA
Consumer confidence toward tech spending fell 10 percent in November on CTA’s index of consumer technology expectations, the group reported Tuesday. It's “likely a temporary deviation" from the "strong technology appetite" expected for Black Friday week and the holiday selling…
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season, CTA said. “This will dissipate as holiday sales and promotions accelerate in the coming days." CTA predicts 116 million Americans will buy tech products during Black Friday week. Most U.S. consumers have begun holiday shopping (see 1611210027).