At least two of the big three broadcasters...
At least two of the big three broadcasters in South Korea, one of the few major markets outside North America to use the ATSC DTV broadcasting standard, “expressed their willingness to consider deploying ATSC 3.0 commercially” if the next-generation system…
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is ready in time for the 2018 Winter Olympics in Pyeongchang. That’s according to ATSC board member John Godfrey, Samsung Electronics America vice president-communications policy and regulatory affairs, who was part of an ATSC delegation that recently toured the facilities of the Seoul Broadcasting System and the Munhwa Broadcasting Corp. Representatives of SBS and MBC “told us that they are pushing ahead with Ultra HD terrestrial broadcast experiments using DVB-T2, but that’s only because it’s what’s available today,” ATSC’s monthly newsletter quoted Godfrey as saying in reference to Europe’s terrestrial DTV transmission system. SBS and MBC representatives “didn’t say they would definitely deploy ATSC 3.0, only that they would consider it,” Godfrey emphasized to us in an email. SBS and MBC representatives didn’t immediately comment. The ATSC delegation, Godfrey said, did not tour the facilities of the Korean Broadcasting System, which in presentations last fall described DVB-T2 as the best transmission system available today for 4K (CD Oct 2 p10). KBS has said it plans live 4K coverage of the 2014 Asian Games in Incheon, which open Sept. 19 for a 16-day run. In four years, KBS, like SBS and MBC, plan live 4K coverage of the Pyeongchang winter games, KBS has said. KBS and its terrestrial broadcast partners are targeting year-end 2015 for the official launch of commercial 4K broadcasts because “we have a sense of urgency about this,” it has said. Year-end 2015 also happens to be the time frame the ATSC has quoted for completing ATSC 3.0 as a “candidate standard” that then goes out for balloting among the ATSC membership. But ATSC has been vague in predicting the commercial or regulatory course that ATSC 3.0 will take after that. It has said it hopes ATSC 3.0 ultimately will be the basis of a single unified global DTV standard.